The beach wave’s beauty is in the imperfection. They don’t all look the same and from one day or even one head of hair to the next, they will be effortlessly unique. The beach wave captures everything we love about the beach — tousled, undone, messy chic and effortlessly sexy — and channels it into a hairstyle.

Curious what the key to achieving beachy waves is? While your natural texture pattern will have an impact, the finished look comes down to the ideal mixture of product and manipulation. The look — which has been endlessly recreated since its inception in 2004, when Vogue named Kevin Murphy the “inventor of beach hair,” — it has become a style we’ve been perfecting ever since. Secret’s out — here’s how to get your best beachy waves ever.

Beach Waves — Perfectly Imperfect

Beach waves are all about adding texture to the hair. Whether working on straighter or curlier textures, the goal is simple — create a perfectly, imperfect finish that looks like you’ve just sauntered off the sand. For some this may mean slight bends in the hair, for others a refined s-shape or softened curls. Whatever your finished look, HAIR.RESORT.SPRAY was created to capture exactly this.

How To Get the Look:

With Heat:

With a little prep and a flick of a curling wand or flat iron, beach waves can be created on any hair type.  

  • Prep the hair with a shampoo and conditioner that matches your hair type and needs.  
  • On damp hair, apply HEATED.DEFENSE + EVER.SMOOTH to protect your hair and elongate your style.  
  • Once hair is dry, section the hair and begin using a curling tong or flat iron to create waves. If extra hold is needed, spritz HAIR.RESORT.SPRAY before waving. Then spritz your finished style again with HAIR.RESORT.SPRAY to keep everything in place and add the texture you want.

Without Heat:

  • Prep the hair with a shampoo and conditioner that matches your hair type and needs.
  • After detangling, spray damp hair with HAIR.RESORT.SPRAY and allow to dry. If your hair needs help creating a wave, consider loosely braiding your strands until dry to enhance a natural look.
  • Alternatively, once completing your go-to air-dry routine you can spray HAIR.RESORT.SPRAY on dry hair and scrunch as needed to refresh and refine your beach hair.

Why Reach for HAIR.RESORT.SPRAY

A hair spray that delivers soft, natural hold on fine hair or longer lengths, this weightless salty, beach-spray is basically surfer-hair, bottled. Use this spray to set air-dried hair or scrunch in post-beach for a refined feel, with amino acids and silk proteins, your hair will be as soft as it is sexy.

Available in a full size or travel size that’s perfect for testing the waters or your next getaway. And, as we celebrate 20 years of KEVIN.MURPHY we’ve released an iconic Limited Edition HAIR.RESORT.SPRAY bottle that’s too luxurious to pass up.

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FAQ

Beach waves are unique because they capture an effortlessly tousled, undone, and chic look that mimics the texture you get from spending time at the beach. The beauty of beach waves lies in their imperfection and variability, making each head of hair uniquely beautiful.

Prep the hair with a shampoo and conditioner that match your hair type and needs.

Apply HEATED.DEFENSE + EVER.SMOOTH to damp hair for heat protection and style longevity.

Dry and section the hair, then use a curling tong or flat iron to create waves.

Spritz HAIR.RESORT.SPRAY on sections before waving for extra hold.

Finish with HAIR.RESORT.SPRAY to set the style and add texture.

HAIR.RESORT.SPRAY provides a soft, natural hold ideal for fine hair or longer lengths. It is a weightless, salty beach spray that captures the essence of surfer-hair. With amino acids and silk proteins, it ensures your hair is as soft as it is sexy, perfect for setting air-dried hair or refining post-beach waves.