A Hair Essential for Next-Level Self-Care

Haircare, like skincare, usually involves a few steps and a variety of layers. Building upon one another to craft a finessed finish. And while the styling portion of hair routines has always taken precedence, lately the importance of hair health is beginning to steal the spotlight. It’s not just about what our hair looks like, it's how it feels and how it behaves—and this all comes down to how healthy it is.

When it comes to adding another layer to your haircare routine, you might think “What’s the point?”, my care routine is sufficient as is. But adding a simple (and luxurious) step, like including a masque in your haircare regimen can help you redefine a whole new style persona this season.

Masques are essentially concentrated versions of your favourite conditioners. Packed with hair-loving ingredients aimed at delivering that much more, masques help take your hair from fine to fabulous. Now, you might think your hair isn’t dry or overly damaged so “why do I need this?”, but everything from volume to curl definition stems from the health of your hair—which is exactly why masques are for everyone. The only question is—which MASQUE is for you?

While this masque is ideal for repairing damaged hair, it’s also a wonder worker for fine hair looking for strength and thickness. And—anyone with fine hair knows—it’s hard to find a masque that works well for this hair type. From preventing split ends to delivering healthier, shinier hair, this choice is ideal for anyone with fine, distressed hair or those with colour-damaged hair.

Everyone’s hair is ageing, which means nearly everyone can benefit from the youthful properties this masque brings with it. Ideal for brittle, dry or damaged hair, it imparts deep conditioning to both the strands and scalp, with use you’ll enjoy more youthful body and bounce thanks to the nourishing blend of amino acids, essential oils and moisturisers.

A favourite for a reason, this lush masque puts the lustre back into every strand. Adding hydration with the power of vitamin-charged micro-capsules, it repairs and replenishes dry, parched hair to deliver beautiful body, elasticity, and shine.

Whether you update your weekly routine or only have time to indulge a few times a month, adding a masque to your haircare habits is one of the best ways to expand your self-care this season. Try one or try a few and see how the feel and finish of your hair changes.