How to Achieve a Wet Look Hair

What started out as a style on the runways quickly turned to a must-have on the red carpet and has now turned mainstream with everyone wondering how to achieve a wet look hair. Requiring much more than just a shower, this hairstyle is best created with a cocktail of hair products all aimed at enhancing a wet look.

Making your hair appear as if it is wet, while it is in fact dry, comes down to a perfect mix of products.

Aside from the obvious fact that you need wet hair to begin with, prepping hair in the shower with a good detox is a great way to begin your style foundation. Removing product or mineral buildup on your hair allows the natural movement of your wet hair to shine through. We suggest starting with MAXI.WASH and follow with your shampoo and conditioner of choice. If your hair is overly dry, add a MASQUE to your routine to ensure highly moisturised strands to begin.

From layering products to applying a mix, products should be applied on damp hair to create the look. If your hair dries quickly, keep a water bottle on hand and spray down your hair as needed to enhance the look.

When creating a wet look, you want to apply products based on your hair type. 

• For finer, straighter hair types, find gel-like products that have a lighter finish. HAIR.RESORT is the ideal product to create a wet look. Simply apply to damp strands in sections, scrunch and play with it until you’ve achieved the look you’re after. 
• Wavy and curly hair types can use more product and will benefit from a mixture of stylers to create a wet look while also enhancing and controlling natural texture and adding shine. For this hair type, it is a great idea to begin with HAIR.RESORT as well and then layer other stylers like KILLER.TWIRLS and YOUNG.AGAIN. You can even finish with another touch of HAIR.RESORT to ensure a truly wet look.

While your look will eventually dry, to maintain a wet look consider spritzing hair with a shine spray like SHIMMER.SHINE or a hair spray like SESSION.SPRAY to lock in your shape and enhance a shiny finish. This is a strictly hands-off style, which means once your style is dry you shouldn’t run your fingers through it.

In addition to keeping your hands off throughout the night, you’ll want to sleep with the utmost care. Due to the nature of this style, it might not make it through a REM cycle, but sleeping on a silk pillowcase will give it a good chance.

Wet looks aren’t known for their longevity, but if you need to refresh your style add another touch of YOUNG.AGAIN oil or spray it down with a water bottle to add moisture.