Heat styling doesn’t begin with your dryer — it begins with your wash routine.

When hair is repeatedly exposed to heat, it can become dry, brittle and prone to breakage. A heat protection shampoo helps build resilience from the very first step, reinforcing the fibre and improving elasticity before styling even begins.

Hydrolysed Pea Protein helps fortify and repair, supporting strength and reducing the risk of breakage. Our Wood Bark Complex works to protect against heat damage when used as part of the BLOW.DRY regimen, forming a lightweight shield without compromising softness or shine.

Ideal for hair that’s regularly blow-dried, tonged or straightened, and for anyone noticing dryness, weakness or increased breakage. It’s especially beneficial for colour-treated hair, helping maintain strength and condition while you style.