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      What’s Trending: A New Season Comes to Light

      Low ponies, boho colour and ethereal texture
      null

      A Most Flawless Fashion Week

      FLAWLESS brings glamour and repair to LFW.
      null

      Holiday 2026: Great Hair Comes Gift-Wrapped

      Great hair comes gift-wrapped this season
      null

      The New BEIGE, It’s Anything but Boring

      null

      Collaboration With a Conscience: Our Partnership with Deadly Hair Dude

      null

      Sustainability is Sparkling at Collina Strada PS27 at CPHFW

      Sustainability and Sparkle Collide on the Runway
      null

      Seasonal Product Picks: The Art of Layering

      Master Hair Layering For Every Season
      null

      Bad Day, Good Hair. That’s FLAWLESS

      Six Benefits For Effortlessly Good Hair
      null

      The Grow Out: Effortless Tips for Longer Locks

      Longer Hair Starts With Smarter Care
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    • NIGHT.SHIFT
      Detox Shampoo
      HYDRATE
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    • NIGHT.SHIFT
      Detox Shampoo
      HYDRATE
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    • NIGHT.SHIFT
      Detox Shampoo
      HYDRATE
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      Detox Shampoo
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      Detox Shampoo
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    • Choices We Make
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    • Check Out the Latest Blogs

      Explore the Blog
      null

      What’s Trending: A New Season Comes to Light

      Low ponies, boho colour and ethereal texture
      null

      A Most Flawless Fashion Week

      FLAWLESS brings glamour and repair to LFW.
      null

      Holiday 2026: Great Hair Comes Gift-Wrapped

      Great hair comes gift-wrapped this season
      null

      The New BEIGE, It’s Anything but Boring

      null

      Collaboration With a Conscience: Our Partnership with Deadly Hair Dude

      null

      Sustainability is Sparkling at Collina Strada PS27 at CPHFW

      Sustainability and Sparkle Collide on the Runway
      null

      Seasonal Product Picks: The Art of Layering

      Master Hair Layering For Every Season
      null

      Bad Day, Good Hair. That’s FLAWLESS

      Six Benefits For Effortlessly Good Hair
      null

      The Grow Out: Effortless Tips for Longer Locks

      Longer Hair Starts With Smarter Care
      Previous
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    • Check Out the Latest Blogs

      Explore the Blog
      null

      What’s Trending: A New Season Comes to Light

      Low ponies, boho colour and ethereal texture
      null

      A Most Flawless Fashion Week

      FLAWLESS brings glamour and repair to LFW.
      null

      Holiday 2026: Great Hair Comes Gift-Wrapped

      Great hair comes gift-wrapped this season
      null

      The New BEIGE, It’s Anything but Boring

      null

      Collaboration With a Conscience: Our Partnership with Deadly Hair Dude

      null

      Sustainability is Sparkling at Collina Strada PS27 at CPHFW

      Sustainability and Sparkle Collide on the Runway
      null

      Seasonal Product Picks: The Art of Layering

      Master Hair Layering For Every Season
      null

      Bad Day, Good Hair. That’s FLAWLESS

      Six Benefits For Effortlessly Good Hair
      null

      The Grow Out: Effortless Tips for Longer Locks

      Longer Hair Starts With Smarter Care
      Previous
      Next
    • Check Out the Latest Blogs

      Explore the Blog
      null

      What’s Trending: A New Season Comes to Light

      Low ponies, boho colour and ethereal texture
      null

      A Most Flawless Fashion Week

      FLAWLESS brings glamour and repair to LFW.
      null

      Holiday 2026: Great Hair Comes Gift-Wrapped

      Great hair comes gift-wrapped this season
      null

      The New BEIGE, It’s Anything but Boring

      null

      Collaboration With a Conscience: Our Partnership with Deadly Hair Dude

      null

      Sustainability is Sparkling at Collina Strada PS27 at CPHFW

      Sustainability and Sparkle Collide on the Runway
      null

      Seasonal Product Picks: The Art of Layering

      Master Hair Layering For Every Season
      null

      Bad Day, Good Hair. That’s FLAWLESS

      Six Benefits For Effortlessly Good Hair
      null

      The Grow Out: Effortless Tips for Longer Locks

      Longer Hair Starts With Smarter Care
      Previous
      Next
    • Check Out the Latest Blogs

      Explore the Blog
      null

      What’s Trending: A New Season Comes to Light

      Low ponies, boho colour and ethereal texture
      null

      A Most Flawless Fashion Week

      FLAWLESS brings glamour and repair to LFW.
      null

      Holiday 2026: Great Hair Comes Gift-Wrapped

      Great hair comes gift-wrapped this season
      null

      The New BEIGE, It’s Anything but Boring

      null

      Collaboration With a Conscience: Our Partnership with Deadly Hair Dude

      null

      Sustainability is Sparkling at Collina Strada PS27 at CPHFW

      Sustainability and Sparkle Collide on the Runway
      null

      Seasonal Product Picks: The Art of Layering

      Master Hair Layering For Every Season
      null

      Bad Day, Good Hair. That’s FLAWLESS

      Six Benefits For Effortlessly Good Hair
      null

      The Grow Out: Effortless Tips for Longer Locks

      Longer Hair Starts With Smarter Care
      Previous
      Next
    • Check Out the Latest Blogs

      Explore the Blog
      null

      What’s Trending: A New Season Comes to Light

      Low ponies, boho colour and ethereal texture
      null

      A Most Flawless Fashion Week

      FLAWLESS brings glamour and repair to LFW.
      null

      Holiday 2026: Great Hair Comes Gift-Wrapped

      Great hair comes gift-wrapped this season
      null

      The New BEIGE, It’s Anything but Boring

      null

      Collaboration With a Conscience: Our Partnership with Deadly Hair Dude

      null

      Sustainability is Sparkling at Collina Strada PS27 at CPHFW

      Sustainability and Sparkle Collide on the Runway
      null

      Seasonal Product Picks: The Art of Layering

      Master Hair Layering For Every Season
      null

      Bad Day, Good Hair. That’s FLAWLESS

      Six Benefits For Effortlessly Good Hair
      null

      The Grow Out: Effortless Tips for Longer Locks

      Longer Hair Starts With Smarter Care
      Previous
      Next
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What’s Trending:

A New Season Comes to Light

Some places are heading into fall and others into spring, but no matter where you are in the world—a new season of style is upon us, and these hairstyles translate no matter what the forecast is.

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Sure, the temperatures have been all over the map, but the way the light falls always tells us a new season has officially started. And light plays a part in every look we create. It brings out the detail in your texture, reveals the dimension in your colour and catches the movement in your cut.

Sometimes, seeing your hair in a different light is all it takes to inspire a change. But before you get to how the light plays with your hair, you’ve got to begin with its condition. A smooth surface reflects light more evenly, helping colour appear glossy, while a rougher surface scatters it, making the same shade look matte. Which is exactly where FLAWLESS steps in. Powered by KM.RE.BOND, the lotion helps repair broken bonds while sealing split ends, smoothing frizz and adding shine. With heat protection and a faster blow-dry time in the mix, it gives you a smoother start and a glossy finish—whether you’re showing off a new shade or trying out the season’s latest shape.

The Top Hair Trends for 2026/2027

Low Ponytails Are So Back

It might have been a look we saw all over the runway, but we were heading this way before Fashion Week began. That’s because a low pony works on all types of hair lengths and textures. It gives you the chance to move hair away from the face with a finish that feels flawless. And to get that effortless look, prepping the hair with FLAWLESS is exactly how you should begin.

As a 6-in-1 styling lotion, FLAWLESS repairs up to 73% of broken bonds* with up to 6x less breakage*. Sealing split ends and smoothing up to 95% of frizz* while shielding against heat and speeding up blow-dry time, this should be your first step, always.

To style your look, pull out a few hair tendrils, allow your hair to get a little messy or leave it loose enough that your natural texture still stands out. Consider prepping hair with BEDROOM.HAIR or a spritz of FRESH.HAIR to give it some hold—whichever version you choose, with the right foundation it’s sure to be flawless.

It’s All About the Accessories

Just like the fashion moving down the catwalks, hairstyles are all about the details you add to make them your own. Whether that includes a defined part, a new fringe, a fresh wash of colour, or an actual hair accessory like a clip or barrette—it’s the accessories that can make a style look and feel like you.

The biggest changes we’re seeing this season are the addition of a face frame or fringe on longer, undone lengths or a swift chop with a standout weight line on shorter lengths. And whether you decide to change your haircut or not, an update to your tone could be the only accessory you need this season.

Boho-Inspired Colour

It’s soft, it’s lived-in; it feels effortlessly low-maintenance while still looking effortless—boho-inspired colours give you plenty of wiggle room this season to find a shade that perfectly suits you.

Take shades like Bambi Brunette or Vanilla Latte Blonde for example. These new BEIGE shades are proving that a balance between coolness and warmth is exactly what your colourist is ordering this season and give you a multitude of ways to enhance what you’ve already got. And these can be applied to your existing tone with an all-over wash of colour, a few well-placed highlights or face-framing balayage—the key is to create dimension, soft, natural finishes and a lived-in root to match a lived-in look.

Ethereal Texture

As an update to fluffy texture we’ve seen in past seasons, ethereal texture is finding its way into styles this season through undone finishes, well-placed flyaways and effortless looking up and half-up styles. To get this look, many are simply playing with their natural texture, a spritz of texture spray here or a backcomb there, and you’ll have a look that feels effortless, even if it took a bit of effort.

Part of capturing that ethereal texture comes down to the products you prep your hair with. From utilising overnight serums like NIGHT.SHIFT to improve hydration to starting your blow-dry with FLAWLESS, these products work overtime so you don’t have to.

Shine Over Everything

No matter your haircut, colour or texture, shiny hair is a trend that translates beyond the season. When hair is shiny, it usually accompanies healthy-looking hair and means that beyond getting regular trims or touch-ups, you’ve put a great deal of care into your strands.

If shine doesn’t come naturally, adding a GLOSS is a surefire way to instantly deliver a shiny finish.

Whether also correcting tone or simply adding a clear finish, GLOSS adds 100% restoration of hair health¹, 36% stronger hair² and 1.9x shine³ instantly.

If you want to ensure a healthy shine between appointments, FLAWLESS + NIGHT.SHIFT are two multi-tasking products that deliver inside and out. On freshly washed hair, FLAWLESS does everything from delivering heat protection to rebuilding bonds and nixing frizz—apply before your blowout and your style feels instantly more prepared for anything that comes your way.

Then, as part of your bedtime routine, add in a dose of NIGHT.SHIFT before hitting the sheets. This overnight serum ensures you wake up with all the shine you went to bed with and more. With increased hydration from Hyaluronic Acid and Australian Kakadu Plum—this treatment strengthens, smooths and adds effortlessly more manageable, soft, and most importantly shiny strands.

¹On pre-lightened hair. Instrumental test. Restores 100% of the hair’s original strength.²On pre-lightened hair. Instrumental test.³On natural hair. Instrumental test.

FAQ

CODE BEIGE Shades are four new permanent shades that range from medium to platinum blonde with beige reflects. Warm and cool sit perfectly in tune, giving stylists complete tonal control and a luminous, modern finish.

CODE is a smart permanent colour powered by skincare technology, so it's more than colour. KM.LAMELLAR technology improves the delivery of dye for more precise, consistent results. That means 100% colour intensity¹, 150% even results², more shine³ and repair⁴.

It depends on the level you're working with. 10.2 / 10B PLATINUM.BLONDE.BEIGE gives refined, luminous brightness, while 9.2 / 9B VERY.LIGHT.BLONDE.BEIGE and 8.2 / 8B LIGHT.BLONDE.BEIGE add creamy, wearable dimension. 7.2 / 7B MEDIUM.BLONDE.BEIGE is the soft, neutral base for anchoring lighter work and creating seamless transitions for brunettes and darker blondes.

We acknowledge all Traditional Custodians of the lands, seas & waterways throughout Australia, and pay our respects to Elders past, present and emerging.
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