FASHION, RECENT
Jan 7, 2025
Beige Is The New Blonde & Will Be Everywhere in 2025
With the ability to waver between warm and cool, BEIGE BLONDE is flattering on everyone.
Choosing a hair colour is no easy feat. And with new hair colour trends entering your feed at lightening speed — it can be dizzying to keep up with the shades that are right for you.
But, our latest shade reveal delivers a blonde tone proving to be its very own version of “Goldilocks.”
Meet: BEIGE BLONDE
Looking for warmth? No problem. Leaning towards cool? BEYOND BEIGE can do that too. The latest GLOSS tone puts subtle sophistication back into the world of beige with a palette that is starting its very own trend — high maintenance results with a low-maintenance routine.
Why Beige Is The New Blonde
Blonde hair colour trends are constantly evolving. And with the ability to custom mix colours and test out new techniques, the options are nearly endless. However, blonde tones are best when customised for your personal tone. From eye colour to skin tone and natural base levels — all this contributes to creating your best blonde yet. And if you’re looking to take your blonde to the next level, BEIGE should be in the mix.
Low-Maintenance Trends Aren’t Going Anywhere
You want colour that makes a statement — but you want that statement to be subtle. Similar to undone hairstyles or barely-there makeup trends, you want to look your best, but without looking like you tried too hard. From looking the part to having a more agreeable appointment schedule, low-maintenance colour transforms your hair colour alongside your lifestyle, which is exactly why one version or another is on the top of every style roundup.
Why GLOSS?
Getting the perfect colour is only one part of the equation. Ensuring your hair is healthy is the other — because we’ve all given up on colours that don’t promise both. As a demi-permanent colour, GLOSS allows you to create your desired shade while also improving the finish of your hair.
Interested in how colour can improve your hair? For the ingredient-savvy, GLOSS uses KM.BOND2 and Vitamin C to enhance strength and improve the integrity of your strands from the inside out. What this means is that with use, your hair will see results that deliver 25% stronger hair* and 37% thicker hair.* Making GLOSS a treatment for your strands and the key to balanced hair colour. *On pre-lightened hair.
The Best Products for BEYOND BEIGE Blonde
For those that walk on the cooler side. A colour-enhancing shampoo and treatment like BLONDE.ANGEL.WASH + BLONDE.ANGEL will help keep brassiness away between appointments.
To extend the vibrancy and longevity of any shade — EVERLASTING.COLOUR TREATMENT, WASH, RINSE and LEAVE-IN are essentials. Not only does this system elongate colour between appointments, it also features the same KM.BOND2 technology that helps rebuild hair that’s looking for renewed strength, resilience and added shine over time.
FAQ
GLOSS BEYOND BEIGE is a new collection from KEVIN.MURPHY that features five beige shades designed to elevate blonde hair. It offers a harmonious blend of warm and cool undertones, allowing for a customizable look that enhances shine and dimension while neutralizing undesirable tones.
Beige blonde is gaining popularity because it provides a versatile option that flatters various skin tones and eye colors. Its ability to blend warm and cool tones makes it a sophisticated choice for those seeking a low-maintenance yet stylish hair color that complements their overall look.
To maintain your beige blonde color, use color-enhancing products like BLONDE.ANGEL.WASH and BLONDE.ANGEL to prevent brassiness. Incorporating the EVERLASTING.COLOUR TREATMENT system, which includes wash, rinse, and leave-in products, will help extend the vibrancy of your color while providing bond-building benefits.
