What started out as a style on the runways quickly turned to a must-have on the red carpet and has now turned mainstream with everyone wondering how to achieve a wet look hair. Requiring much more than just a shower, this hairstyle is best created with a cocktail of hair products all aimed at enhancing a wet look.

The Steps to Creating a Wet Look Hairstyle

Making your hair appear as if it is wet, while it is in fact dry, comes down to a perfect mix of products.

1. Start Prep in the Shower

Aside from the obvious fact that you need wet hair to begin with, prepping hair in the shower with a good detox is a great way to begin your style foundation. Removing product or mineral buildup on your hair allows the natural movement of your wet hair to shine through. We suggest starting with MAXI.WASH and follow with your shampoo and conditioner of choice. If your hair is overly dry, add a MASQUE to your routine to ensure highly moisturised strands to begin.

2. Apply Product Cocktails on Damp Hair

From layering products to applying a mix, products should be applied on damp hair to create the look. If your hair dries quickly, keep a water bottle on hand and spray down your hair as needed to enhance the look.

3. Find Your Perfect Products

When creating a wet look, you want to apply products based on your hair type. 

  • For finer, straighter hair types, find gel-like products that have a lighter finish. HAIR.RESORT is the ideal product to create a wet look. Simply apply to damp strands in sections, scrunch and play with it until you’ve achieved the look you’re after. 
  • Wavy and curly hair types can use more product and will benefit from a mixture of stylers to create a wet look while also enhancing and controlling natural texture and adding shine. For this hair type, it is a great idea to begin with HAIR.RESORT as well and then layer other stylers like KILLER.TWIRLS and YOUNG.AGAIN. You can even finish with another touch of HAIR.RESORT to ensure a truly wet look.

How To Maintain Your Look

While your look will eventually dry, to maintain a wet look consider spritzing hair with a shine spray like SHIMMER.SHINE or a hair spray like SESSION.SPRAY to lock in your shape and enhance a shiny finish. This is a strictly hands-off style, which means once your style is dry you shouldn’t run your fingers through it.

Habits to Avoid with a Wet Look Style

In addition to keeping your hands off throughout the night, you’ll want to sleep with the utmost care. Due to the nature of this style, it might not make it through a REM cycle, but sleeping on a silk pillowcase will give it a good chance.

Wet looks aren’t known for their longevity, but if you need to refresh your style add another touch of YOUNG.AGAIN oil or spray it down with a water bottle to add moisture.

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FAQ

To create a wet look hairstyle, start by prepping your hair in the shower with a good detox shampoo like MAXI.WASH to remove product or mineral buildup. Follow this with your usual shampoo and conditioner, and if your hair is overly dry, use a hydrating masque to ensure moisturized strands. Apply product cocktails on damp hair, and if your hair dries quickly, keep a water bottle handy to re-wet your hair as needed.

For finer, straighter hair types, gel-like products with a lighter finish, such as HAIR.RESORT, are ideal. Apply to damp strands, scrunch, and style as desired. For wavy and curly hair types, use a mixture of stylers to enhance and control natural texture while adding shine. Start with HAIR.RESORT, layer with KILLER.TWIRLS and YOUNG.AGAIN, and finish with an additional touch of HAIR.RESORT for a truly wet look.

To maintain a wet look hairstyle, consider using a shine spray like SHIMMER.SHINE or a strong hold hairspray like SESSION.SPRAY to lock in the shape and enhance shine. Avoid touching your hair once it's styled. If you need to refresh the style, apply another touch of YOUNG.AGAIN oil or use a water bottle to rehydrate your hair. Sleeping on a silk pillowcase can help preserve the style overnight.