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      Blonde Hair Maintenance: Do You Need a Purple Shampoo?

      The Secret to Brass-Free Blonde
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      Ring In The New Year with an OverNIGHT.SHIFT

      Effortless Hair Care Starts Overnight
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      SCREEN.SIREN: Get the Look

      Classic Glamour Reimagined for Today
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      Start 2025 With a Brand New Hair Care Routine

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      null

      Blonde Hair Maintenance: Do You Need a Purple Shampoo?

      The Secret to Brass-Free Blonde
      null

      Ring In The New Year with an OverNIGHT.SHIFT

      Effortless Hair Care Starts Overnight
      null

      SCREEN.SIREN: Get the Look

      Classic Glamour Reimagined for Today
      null

      Sleek and Straight Hair

      The Ultimate Sleek Hair Routine
      null

      Start 2025 With a Brand New Hair Care Routine

      A Fresh Start for Your Hair
      Previous
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    • Check Out the Latest Blogs

      Explore the Blog
      null

      Blonde Hair Maintenance: Do You Need a Purple Shampoo?

      The Secret to Brass-Free Blonde
      null

      Ring In The New Year with an OverNIGHT.SHIFT

      Effortless Hair Care Starts Overnight
      null

      SCREEN.SIREN: Get the Look

      Classic Glamour Reimagined for Today
      null

      Sleek and Straight Hair

      The Ultimate Sleek Hair Routine
      null

      Start 2025 With a Brand New Hair Care Routine

      A Fresh Start for Your Hair
      Previous
      Next
    • Check Out the Latest Blogs

      Explore the Blog
      null

      Blonde Hair Maintenance: Do You Need a Purple Shampoo?

      The Secret to Brass-Free Blonde
      null

      Ring In The New Year with an OverNIGHT.SHIFT

      Effortless Hair Care Starts Overnight
      null

      SCREEN.SIREN: Get the Look

      Classic Glamour Reimagined for Today
      null

      Sleek and Straight Hair

      The Ultimate Sleek Hair Routine
      null

      Start 2025 With a Brand New Hair Care Routine

      A Fresh Start for Your Hair
      Previous
      Next
    • Check Out the Latest Blogs

      Explore the Blog
      null

      Blonde Hair Maintenance: Do You Need a Purple Shampoo?

      The Secret to Brass-Free Blonde
      null

      Ring In The New Year with an OverNIGHT.SHIFT

      Effortless Hair Care Starts Overnight
      null

      SCREEN.SIREN: Get the Look

      Classic Glamour Reimagined for Today
      null

      Sleek and Straight Hair

      The Ultimate Sleek Hair Routine
      null

      Start 2025 With a Brand New Hair Care Routine

      A Fresh Start for Your Hair
      Previous
      Next
    • Check Out the Latest Blogs

      Explore the Blog
      null

      Blonde Hair Maintenance: Do You Need a Purple Shampoo?

      The Secret to Brass-Free Blonde
      null

      Ring In The New Year with an OverNIGHT.SHIFT

      Effortless Hair Care Starts Overnight
      null

      SCREEN.SIREN: Get the Look

      Classic Glamour Reimagined for Today
      null

      Sleek and Straight Hair

      The Ultimate Sleek Hair Routine
      null

      Start 2025 With a Brand New Hair Care Routine

      A Fresh Start for Your Hair
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Hair Care Routine for Straight Hair

While some might think that straight hair is easy to handle, it is not without its challenges. From frizz to volume and the rate at which buildup and oil show, straight hair types need just as much maintenance as anyone else. If you’re looking to revamp your style this season and are on the hunt for a hair care routine for straight hair — we’ve got the expert advice you need.

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The Top Hair Care Tips for Straight Hair Types

Schedule Regular Trims

Straight hair is similar to blonde hair — from weight lines to split ends — it shows everything. For this reason, finding a haircut that works with your style as well as scheduling regular trims to avoid the dreaded split ends is imperative. How often you need a trim can vary from every 4 weeks to 4 months and will largely be determined by your cut, the thickness of your hair, lifestyle habits like how often you heat-style, and your hair care routine.

Build Volume From the Start

From your cut to your style, because straight hair tends to fall flat, you need to build volume from the start. Your stylist can utilise texturising techniques and weight removal during your cut to encourage this, but it really comes down to styling. Pair your freshly cleansed hair with BODY.BUILDER volumising mousse for larger than life volume, movement, and hold.

Target Your Conditioner

Some hair types can use conditioner from roots to ends without any issues. But, if you have straight + fine or thin hair, consider concentrating your conditioner towards the mid-lengths and ends when looking to create volume in your style.

Invest in Dry Shampoo

Straight hair types tend to notice oil quicker than others, which is why keeping a great dry shampoo on hand is key. In between utilising clarifying shampoo — like MAXI.WASH — once a week, opt for FRESH.HAIR dry shampoo on days when you want to refresh your strands.

Always Moisturise the Ends

Straight hair is a great canvas to showcase straight weight lines and edgy shapes within any haircut, but when it comes to the health of your hair it will also be the first to showcase your split ends. For this reason, picking up self-care habits like oiling your ends before bed or adding dry conditioner to your regular routine are essential. For either, we love YOUNG.AGAIN and YOUNG.AGAIN DRY CONDITIONER — with max rejuvenation and condition, this range will safeguard against damage and enhance the health of your hair.

Pick Up a Paddle Brush

There are times when a round brush is needed, but for the most part, straight hair types can easily be styled with a great paddle brush. This shape works best for straight hair and can also be used to detangle.

Choose Styles That Work With Your Hair Type

Within the straight hair category, you can have a variety of different hair types. Some will hold curl others remain stick straight and still others can have a mind of their own.

Our favourite hairstyle to pair with straight hair? The smooth blow dry. When looking to keep your style looking smooth, start with SMOOTH.AGAIN WASH + RINSE and prep strands with SMOOTH.AGAIN before styling.

And remember, when styling straight hair, think about using products to enhance your natural texture instead of completely changing it.

FAQ

Straight hair shows oil fast, so washing every 2–3 days works best. Use SMOOTH.AGAIN WASH + RINSE and refresh between washes with FRESH.HAIR dry shampoo.

Volume starts at styling. Apply BODY.BUILDER mousse to damp hair and blow-dry with lift. Pair with a layered cut to reduce weight and boost movement.

Yes—just target the ends. YOUNG.AGAIN nourishes and protects without weighing hair down, helping prevent split ends and keeping straight styles sleek.

Shop the products

Anti-Frizz Smoothing
SMOOTH.AGAIN.WASH
250ml
Anti-Frizz Smoothing
SMOOTH.AGAIN.RINSE
250ml
Anti-Frizz Hydrating
SMOOTH.AGAIN
200ml
Volumising
BODY.BUILDER
350ml
Colour Protection Deep Cleansing
MAXI.WASH
250ml
Refreshing
FRESH.HAIR
250ml
Anti-Aging Enhances Shine
YOUNG.AGAIN
100ml
Anti-Aging Enhances Shine
YOUNG.AGAIN DRY CONDITIONER
250ml
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