Get Your Colour to Stand Out with CODE

Your hair is part of the persona you present every day. It enhances who you are as an individual—visibly and expressively. When your colour is perfectly suited, it can help you highlight (literally) different facets of your character. Creating a new code for a colour—one that also places a high priority on the health of your hair—KEVIN.MURPHY+CODE is redefining and revolutionising hair colour by incorporating ingredients borrowed from skincare and delivering colour that’s uniquely you.

Heading into a new season, one where colour is brighter and bolder than ever, CODE is at the center of creating trends that will last well into fall and beyond. Created to perform, designed to enhance shine and repair, and loved for its longevity—these are the new colour CODES for summer 2025.

Blonding during the sunny months can quickly lead to discolouration and dull, damaged hair. But, we all still gravitate toward lighter and brighter tones because that’s what nature intended. Offering a new way to enhance beachy blonde tones with less damage and more intensity, CODE can create a lifted, lived-in look with ease. If you still want to lighten up this season but you’re looking for an alternative to traditional lightening methods this season, CODE has you covered.

As we all look for new, unique ways to express ourselves, Copper—a tone once saved mostly for fall transformations—is breathing new life into colour trends this season. More blondes and brunettes are turning to this warm shade to make a statement than ever before and it’s most likely attributed to the longevity factor.

Similar to fashion shades, warm (red/copper) tones have always been challenging because they tend to fade very quickly and become dull or muddy between salon appointments. Creating a new standard for colour, CODE can create gorgeous warm shades like Copper, while also helping to enhance the longevity of its vibrance between touch-ups. With 100% colour intensity¹, 150% more colour eveness², more shine³, and repair⁴, there’s less reason to worry about your copper fading this season.

Everywhere, individuals are doubling down on their natural shades—looking to enhance with subtle hints or added shine. Brunette hair trends have grown exponentially over the last few seasons for exactly these reasons, plus the fact that it’s far more low-maintenance. Thanks to this movement, brunettes are finding new ways to stand out and CODE is proving a perfect path to get you there.

While some are adding subtle highlights, opting for balayage again or simply looking for the best ways to add shine, CODE’s smart dye technology leads to improved colour evenness, more vibrancy, increased colour durability and enhanced shine and repair—meaning your brunette tones just became even more effortlessly elevated.

The first step in long-lasting colour comes down to the products used to achieve your tone and with CODE you’re already in great hands.

Once you’ve left the salon, home care products can make a sizable difference in the vibrance, longevity and healthiness of your hair. For best results, utilising a regimen like EVERLASTING.COLOUR— with a TREATMENT, WASH, RINSE and LEAVE-IN—to elongate your tone, offer bond-building benefits and seal the cuticle for extra shine and protection.