Australian Lights Brings A-Beauty Front & Center

Australian Beauty, also sometimes referred to as A-Beauty, celebrates the epitome of “au naturel” looks with simple, sophisticated glow and modern interpretations of natural trends. While the movement has long been an undertone of Australian culture, this beauty trend is finding its footing and taking over globally with Australian Lights — a modern interpretation of hair colour that focuses on natural sophistication.

The brief is simple — laid-back, low-maintenance, with the utmost importance on looking natural. As we lean into the A-Beauty movement, the Australian Lights look is all about creating a healthy glow and natural finish by utilising modern takes on classic balayage and highlights making Linen Blonde and Candlelit Brunette the perfect standout finishes.

Crisp, clean, neutral — when settling on a blonde tone Linen Blonde stands out for its ability to create natural dimension alongside a shimmering glow and a healthy-looking finish year round. Plus, due to its natural neutrality, it can be customised to be flattering on all skin tones — warm or cool — making it the new total blonde.

Taking the ever popular sun-kissed aesthetic and giving it a soft, subtle upgrade, Candlelit Brunette is a versatile tone that is equal parts luminous and dimensional for a natural glow. Like the flickering glow of candlelight, the placement for this colour works well on brunettes with mid to long lengths looking for a soft blend.

Offering a candid look into how to create the look, Australian Lights is a 2-step signature technique with an emphasis on seamless lightening techniques and a healthy, high gloss finish. To achieve the look, start with COLOR.ME high performing products designed to lift hair colour without compromising health.

Create a perfectly blended lift by choosing the COLOR.ME high performance lightener that works best for hair type and technique. Choose from: 

• CREAM.LIGHTENER - Best for new growth with up to 7 levels of lift.  
• POWDER.LIGHTENER — Ideal for lifting and neutralising during highlight services with up to 7 levels of lift.  
• CREAM.LIGHTENER AMMONIA-FREE — For new growth with 6 levels of lift and clients who prefer ammonia-free options.  
• POWDER.LIGHTENER AMMONIA-FREE - Great for lifting and neutralising during highlight services with up to 6 levels of lift and an ammonia-free colour service. 
• ULTIMATE.LIGHTENER - Maximum lift + bond protecting technology and up to 9 levels of lift.
• FREESTYLE.LIGHTENER -A clay-based formula perfect for freehand techniques with up to 7 levels of lift.

Create the ideal tone, strengthen the hair and finish with an unbeatable shine — COLOR.ME GLOSS is the perfect complement to all tones to create 25% stronger¹ and 37% thicker¹ hair. As a treatment and colour service in one, it can create the ideal Linen Blonde or Candlelit Brunette finish while also improving the health of your hair thanks to the acidic colour formula and KM.BOND² . ¹On pre-lightened hair.

Australian Lights are bound to be a sensation this season because of the way they champion a less is more feel and offer colour solutions that also improve the health of your hair.