For most of us, there isn’t a week that goes by that doesn’t involve dry shampoo
. This miracle worker refreshes strands, elongates styles, and gives styles a little extra oomph. Dry shampoo is even more popular during the fall and winter months as we get back into more pronounced schedules and find ourselves with stricter time restraints. A staple in our bathroom cabinets, we love tucking a travel size into our bags for a post-workout pick-me-up or to refresh any day to night look.
The perfect partner for dry shampoo, sometimes dry conditioner
does not get enough recognition. What you’ll soon come to notice is that as the days go by and the scalp becomes oily, the mid-lengths and ends actually become quite dry. With the change in weather, showers getting hotter, and thermostats ticking up, the fall and winter months can wreak havoc on the state of your strands. Applying a dry conditioner
between wash days can help define texture, revive dry, dull strands and improve the overall health of your hair.
If you don’t use a leave-in conditioner each time you get out of the shower, you’re doing it all wrong. No matter the look you’re after or your styling routine, your first line of defense for a healthy hair routine begins with the proper condition. A good leave-in conditioner will not only nourish the hair but normalize pH levels post-shower and prepare strands for styling. This is exactly why STAYING.ALIVE
is a fan-favourite. Spritz on strands for a defined air-dry style or as your first layer before heat styling to treat and protect.
While air-drying is here to stay, styling is also having a major moment, especially as the temps drop. The BLOW.DRY range
addresses a range of styling requests while also easing the blow dry process and we’re here for it. While each product has its own function to pick from, all of them use heat-activated technology to speed up the drying process while increasing manageability and style memory — meaning you can achieve quick results that last even longer.