COLOR.ME is giving stylists a new way to achieve impeccable toning results… and in less time. Introducing LIQUID.ACTIVATOR 3.5 VOL. (1%).
As services evolve to meet a new cadence in the salon, products also need to prove more efficient behind the chair. Expanding on our COLOR.ME line, KEVIN.MURPHY is excited to announce a new addition to the range with LIQUID.ACTIVATOR 3.5 VOL. (1%). Whether quickly deepening shades or refreshing tone – this new activator gives stylists the ability to perform liquid colour services at the shampoo bowl, helping you work smarter not harder. Keep reading to learn more about LIQUID.ACTIVATOR 3.5 VOL. (1%) and why you’ll love it!
What It Is:
A new lotion-like ACTIVATOR formula, it’s consistency allows the stylist to perform liquid toning services to refine or enhance reflects at the basin. With LIQUID.ACTIVATOR 3.5 VOL. (1%) you’ll be able to achieve the same brilliant, multi-dimensional results, but in less time!
How To Use:
LIQUID.ACTIVATOR 3.5 VOL. (1%) can be used with COLOR.ME TONERS, SHADES, or BOOSTERS. For best results, use an APPLICATOR.BOTTLE and a MIXING.SPHERE with a 1:2 mixing ratio, then develop for 3-20 minutes.
Why You’ll Love It:
As a result of COVID-19, time in the salon is now more precious than ever. Stylists and clients are looking for ways to cut down on service times and LIQUID.ACTIVATOR 3.5 VOL. (1%) allows for faster applications with the same seamless results. From refreshing touch-ups to refining pastels, its smooth lotion-like consistency and new no-drip formula allow stylists to apply colour up to 3 times faster than with a traditional bowl and brush.