Effortlessly floating somewhere between a bend and a curl, the wave was born. And whether you like your waves to feel flirty and fabulous or ethereal and easy, we’re breaking down our favourite tips and tricks for creating hopelessly romantic waves this season.

Waves may originally have been reserved for the sand, but the look has come a long way from its surfer-chic beginnings. Showing up everywhere from the runway to the red carpet, this look can add interest to any style and be dressed up or down. And while the shape of your waves can be completely unique, the main difference you’ll run into when creating this style is your method. From heat styling to heat-free options, everything from your natural texture to the products you pick will influence your finish.

Waves 3 Ways

Heatless Waves

For a natural-looking finish, heatless waves provide a soft, gentle wave and are ideal for an everyday style. Just remember, anytime you’re creating a style without heat, products are a priority. In this case, HAIR.RESORT.SPRAY is a must-have. The key to creating Kevin’s iconic beach hair look, this texture hair spray can be applied to damp and dry hair and then scrunched and twisted or braided to create a heatless style.

Voluminous Waves

If you’re looking for a more glamorous finish, adding volume to your waves is the easiest way to get there. Whether your bends are truly waves or are inching towards curls, utilising this method can provide an undone finish that still feels elegant. Working on dry hair, prep strands with HEATED.DEFENSE and ANTI.GRAVITY.SPRAY and use a curling tong and wrapping motion to set the wave. You can vary the tightness of your wave pattern depending on your wrapping style and the amount of time you let it sit before combing through. Then, use SESSION.SPRAY FLEX to safeguard your style and provide a flexible hold.

Wet Waves

Wet looks have dominated the runways this season and are a great way to combine natural texture and movement for a free-spirited finish. While they appear to have a just-out-of-the-shower feel, this look still takes a bit of prep and the right succession of products to keep it that way. One of the best products for creating a high sheen finish that appears wet yet still has some hold is HAIR.RESORT. This beachy texturiser will enhance the natural movement of your hair and can be customised with a scrunch or a TEXTURE.COMB. Depending on your hair type, saturate your hair with water and alternate between HAIR.RESORT and HAIR.RESORT.SPRAY to get the right amount of hold. Working the lotion and spray through hair from root to tip and then adjusting hair as you see fit to create the wet look wave you’re after.

FAQ

HAIR.RESORT.SPRAY is the ideal choice for creating soft, natural-looking heatless waves. You can apply it to damp or dry hair and then scrunch, twist, or braid your hair to set the wave. It helps create that effortless beachy look without needing any heat, making it perfect for everyday styling while keeping your hair healthy.

To achieve voluminous waves, start by applying HEATED.DEFENSE for heat protection, then use ANTI.GRAVITY.SPRAY to add volume and shine. Style your hair with a curling tong, wrapping the hair around the barrel to create soft waves. After styling, use SESSION.SPRAY FLEX to hold the waves in place while still allowing movement, giving your waves a full, glamorous look.

For a sleek wet-look wave, HAIR.RESORT is the go-to product. It enhances natural texture and provides a high-shine finish that looks wet but holds its shape. You can alternate between HAIR.RESORT and HAIR.RESORT.SPRAY depending on your hair type for added texture and hold. Using a TEXTURE.COMB will help define the waves and perfect that high-gloss, runway-inspired wet look.